Customer case, Use Case, CDP, Customer Interaction

Implementation of a Customer Dataplatform (CDP)

Implementation of a Customer Dataplatform (CDP) Introduction Starling Consultancy focuses on ‘accelerating data-driven business Transformation’ by supporting organizations via strategic consultancy, project management, or interim management. We consult with you...

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Customer case, Use Case, analytical, Customer Interaction

Innovative Western European financial institution

Innovative Western European financial institution Introduction One of the largest banks in the Netherlands was in the midst of innovative transformational plans to improve customer interaction and customer engagement. The...

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Blog, Analytics

Accelerating transformation

Accelerating transformation Last week, I attended the first edition of ‘SAS Data Science Analytics Day’ in Nieuwegein in the Netherlands, where ‘The Analytics Community’ was invited to become inspired. It...

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Blog

“Disappearance of bookshop?”

“Disappearance of bookshop?” Last week I read an interview with David Shelley, CEO Hachette in England, in the newspaper weekly magazine, with the title “The disappearance of a bookshop is...

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Customer case, Use Case, Analytics, Data Strategy

Define a strategy for Data & Analytics

Define a strategy for Data & Analytics Western European Operator Introduction The operator was in the middle of organizational and Digital and Data-driven transitions. The operator wanted a differentiative strategic...

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